Economic structure
How this franchise earns
The franchise total is the sum of six pools. Each shows its data strength.
- MerchandisingMeasured34%¥36.9B
- PublishingMeasured24%¥26.2B
- Licensing / IPMeasured20%¥22.2B
- GamesMeasured17%¥18B
- Trading CardsMonitored estimate1%¥1.1B
- Video & EventsMeasured0%¥0B
- Total¥108.4B
Pools labelled Monitored estimate are tracked through sourced estimates, not measured sales. See the methodology.
Top characters
Full ranking →- 1Naruto Uzumaki¥38.8B
- 2Sasuke Uchiha¥23B
- 3はたけカカシ¥13.5B
- 4うちはイタチ¥8.1B
- 5我愛羅¥5.1B